Definitely worth selling privately.
But check out car gurus and autotrader to get a better idea of what they are going for. I've seen 2016's go for a couple grand less at dealerships. Though the tires and CPO warranty may add to the value of the car. I'd say $30k OBO would be a fair place to start. I'm personally in the market for a used R and have been watching prices and seeing how they sell for a few months now.
Couple of questions about the car...
-Does it have driver's assistance?
-How about Fender Audio?