I had to rent a minivan this weekend and it was my first experience with LED ambient lighting. I didn't realize it until nighttime. I'm going to put my flame suit on now, because I know a lot of you like LED lights, but I have to be honest, I thought it was cold and harsh. There's something about the cool blue-white spectrum of the LEDs that just isn't natural (and scientifically studied and believed to be bad for you). I don't understand what there is to like about LED lighting other than it's brighter and uses less energy, which in the context of car ambient lighting, is a negligible issue. But the quality of the light is horrible. Maybe I'm in the minority, but I like a nice, warm glow of an incandescent bulb, even if it's not as bright.
I bought a bunch of footwell LED lights for my GSW, now I don't think I'm going to bother installing them... unless VW specs a more natural light spectrum in their LED lights.
It took near half a century to make a tiny LED emit white light without a filter; and it wasn't exactly on the back burner. Now we have full RGB control and whatever color you like with miniature arrays... But not in headlamps.
These are large, complex, extremely difficult to cool, and chiefly: They're new. I don't think it's only marketing; but that of course plays a part.
Godzilla very quickly begins to reach a point at which it just can't support it's own weight. Costs rise tolerably for a while, and then BAM! You're at that point. White LEDs and output in relation to practicality have a similar relationship. They can rise smoothly in cost up to a certain output, and then all of a sudden they're too expensive to use, or haven't been developed yet. We'd never had a reason to even try on a large, consumer-level scale until recently.
As such, I rather think it's not been made feasible just yet, and they're just lucky the market likes blue-ass lights. I bet the lights on the Bugatti Chiron are pure white, though.