This will probably never make it to his desk, being intercepted by some underling, but I have to take some kind of action:
[FONT="]Scott Keogh[/FONT][FONT="][/FONT]
[FONT="]Volkswagen Group of America
2200 Ferdinand Porsche Dr.
Herndon, VA 20171[/FONT][FONT="][/FONT]
[FONT="]
[/FONT]
[FONT="]Dear Mr. Keogh;[/FONT]
[FONT="] [/FONT]
[FONT="]Congratulations on taking the helm of VW of America. I believe you should have the following as one of your primary goals: improve VW customer care in this critical area: [/FONT]
[FONT="] [/FONT]
[FONT="]
[/FONT]
[FONT="][FONT="]Apparently, these problems are widespread. [/FONT]Golf owners tend to be a loyal bunch, but you should see the sunroof and suspension noise complaints on popular VW chat boards. Importantly, the comments also tend to note that “dealers don’t seem to have a fix” for the problems*. [/FONT]
[FONT="] [/FONT]
[FONT="]I believe issues like these will damage future sales growth as good reputations are hard-won, but easily lost as owners openly share their frustrations on social media.
[/FONT]
[FONT="] [/FONT]
[FONT="]Many thanks[/FONT]
[FONT="] [/FONT]
[FONT="] [/FONT]
[FONT="]*My dealer (Lindsay VW, within shouting distance of VW corp hdq) doesn't have a way to test drive the car on a rough road, since every street within their “test drive” limit is smooth paved. So they seem hamstrung in even diagnosing the problems.[/FONT]
[FONT="]Scott Keogh[/FONT][FONT="][/FONT]
[FONT="]Volkswagen Group of America
2200 Ferdinand Porsche Dr.
Herndon, VA 20171[/FONT][FONT="][/FONT]
[FONT="]
[/FONT]
[FONT="]Dear Mr. Keogh;[/FONT]
[FONT="] [/FONT]
[FONT="]Congratulations on taking the helm of VW of America. I believe you should have the following as one of your primary goals: improve VW customer care in this critical area: [/FONT]
[FONT="] [/FONT]
- [FONT="]Ensure that all dealers have the capability to fully verify and fix service complaints of body/chassis/interior & suspension rattles and noises.[/FONT]
[FONT="]
[/FONT]
[FONT="][FONT="]Apparently, these problems are widespread. [/FONT]Golf owners tend to be a loyal bunch, but you should see the sunroof and suspension noise complaints on popular VW chat boards. Importantly, the comments also tend to note that “dealers don’t seem to have a fix” for the problems*. [/FONT]
[FONT="] [/FONT]
[FONT="]I believe issues like these will damage future sales growth as good reputations are hard-won, but easily lost as owners openly share their frustrations on social media.
[/FONT]
[FONT="] [/FONT]
[FONT="]Many thanks[/FONT]
[FONT="] [/FONT]
[FONT="] [/FONT]
[FONT="]*My dealer (Lindsay VW, within shouting distance of VW corp hdq) doesn't have a way to test drive the car on a rough road, since every street within their “test drive” limit is smooth paved. So they seem hamstrung in even diagnosing the problems.[/FONT]